Association Member Retention: Podcasting

A podcasting campaign to a new member is a must for association retention rates. It costs seven times more to get a new association member than keep a current one, plus new members have the worst renewal rates.  So why not get them up to date right away communicating...

New Association Revenue Stream

Association Podcasts are on the rise.  One of the reasons is podcasting is a feature that Associations can offer to their already build in audience of membership.  Plus, as you see from association annual events there are plenty of sponsors who want the ears of those...