by Mike | Association Podcasting
Three reasons to have a Podcast Stage at your annual conference or event. 1) An excellent way to get your industry influencers in a more intimate setting for interviews or short talks. Great way to enhance your podcast feed with the excitement of your live events. 2)...
by Mike | Association Podcasting
Start an Association podcast. Some quick questions to ask before you get started. What are our goals? Member engagement and industry information in between chapter events? A new non-dues revenue stream? Who would be your perfect listener? Can you come up with that...
by Mike | Association Podcasting
Membership organizations have a unique opportunity to tell stories about their industry and members. Podcasts can narrow down their audience likes and dislikes much quicker and more intimately that other companies and services. Podcast listeners crave stories about...
by Mike | Association Podcasting
A podcasting campaign to a new member is a must for association retention rates. It costs seven times more to get a new association member than keep a current one, plus new members have the worst renewal rates. So why not get them up to date right away communicating...
by Mike | Association Podcasting
Purpose and Strategy of Your Association Podcast There are some questions before you start producing your association podcast First order of business is the purpose and strategy of the show. Why do you want to do it? How will it help your membership? How will you...
by Mike | Association Podcasting, revenue
Association podcast revenue stream ideas: email list building Your email list should be a priority when it comes to member engagement and your podcast revenue from your association podcast. There are several ways for generating more contacts who are interested in...
by Mike | Association Podcasting
A recent article by Rob Carey on Meetngsnet.com brought up the rise in podcasting for associations for a cool delivery method. “Online educational sessions that used Facebook Live rather than a webinar application saw considerably higher attendance among younger...
Recent Comments