Your Turnkey Podcast Solution
We create, distribute, and promote your podcast.
Our 4-step process ensures you have the best association podcast possible.
You need a professionally produced, widely distributed, promoted association podcast.
1. Plan Your Member Podcast
Here we learn about your membership-based organization, your members, and, most importantly, your goals.
Our goal is a significant association podcast that puts you as the leader in your industry and decides what format is best for you and your audience.
Would virtual interviews or annual conference content capture work best as a strategy? We handle all the technical parts like equipment, media hosting, and website design.
Our Association Topic search plan is the roadmap to get your association team, your valued members (listeners), industry influencers (podcast guests) and industry partners (sposnors/revenue) all on the same page to develop a successful association member podcast before hitting the record button.
2. Produce Your Association Podcast
We record, edit, and master your podcast episodes and prepare them for distribution to your members and the world.
Here we prepare for the interviews, communicate with the host and guests, work to schedule the interviews, and get the record. Next, we edit the episodes, add the bumpers and other elements, and get your final approval, title, and description. Then we upload the files to your RSS feed for release and set the markers for dynamic sponsorships.
3. Promote Your Association Podcast
Engage with members and prospective members with a podcast-led content strategy.
Content from your podcast episodes should be reused everywhere for maximum visibility and engagement. During this phase, we work with you to write and post-show notes and create additional marketing assets to promote your episodes across all of your networks.
4. Track Your Podcast’s Progress
Measuring progress is often the overlooked final step. We work with you to use several key performance indicators (KPIs) to track the success of your podcast, including the number of listens/ downloads for episodes. This comes in quarterly reports.
Ready to get started? Unsure of what you need next? Schedule a call,and let’s talk.