Transform Your Association's Voice with Podcasting

Welcome to the ultimate guide to building a successful member podcast tailored specifically for associations and membership organizations.

This comprehensive course will equip you with the knowledge and tools needed to plan, produce, and promote a podcast that captivates your audience, supports your mission, and drives member engagement.

Why Take This Course?

  • Engage Your Members: Strengthen community ties by delivering valuable content directly to their ears.

  • Expand Your Reach: Position your association as an industry leader and attract new members.

  • Amplify Your Message: Share insights, updates, and expert discussions on a platform that’s growing in popularity.

What You'll Learn

Video 1: Welcome to Your Podcast Journey

Video 2: Determining if a Podcast is Right for Your Organization

Video 3: Setting Goals and Metrics for Your Podcast

Video 4: Researching the Podcast Landscape

Video 5: Building Your Listener Avatar

Video 6: Assembling Your Podcast Team

Video 7: Brainstorming and Validating Episode Topics

Video 8: Defining Your Podcast's Title, Description, and Format

Video 9: Technical Setup and Production

Video 10: Launching and Marketing Your Podcast

Video 11: Continuously Improving Your Podcast

Course Format

Module Highlights:

  • Expert Video Lessons: Detailed video guides that walk you through each stage of podcast development.

  • Interactive Modules: Practical insights and exercises to implement in your podcasting journey.

  • Exclusive Resources: Downloadable templates, checklists, and guides to streamline your production.

  • Community Support: Access to a network of other associations and podcasting professionals for idea-sharing and collaboration.

This course is perfect for:

  • Association leaders and board members

  • Membership engagement professionals

  • Communications and marketing teams within associations

  • Anyone interested in launching a podcast to amplify their association's reach

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Building a Successful Member Podcast

Start your podcast journey today and transform how your association connects with its members!

Standard Enrollment
$50.00
Every month

Access all course content, resources, and our private community forum.

✓ 8 Online Course Modules
✓ Self-Paced, Anytime Unlimited access
✓ Downloadable Resources & Guides
✓ Community Forum Access
✓ Certificate of Completion
Premium Enrollment
$100.00
Every month

Enjoy all course benefits plus an exclusive one-on-one coaching session with our podcasting expert. Perfect for those wanting personalized guidance and feedback.

✓ 8 Online Course Modules
✓ Self-Paced, Anytime access
✓ Downloadable Resources & Guides
✓ Community Forum Access
✓ 1-1 Mentorship Sessions

What you’ll learn

  • Introduction to Podcasting

    Understand the benefits and objectives of podcasting for associations.

  • Feasibility & Planning

    Assess if podcasting is right for your organization and explore funding opportunities, including grants.

  • Setting Goals & Metrics

    Define clear objectives and measure success to ensure continuous improvement.

  • Industry Research:

    Analyze your competition and find your podcast's unique angle.

  • Creating Your Listener Avatar

    Pinpoint your target audience to align your content perfectly.

  • Building Your Podcast Team

    Assign roles and responsibilities effectively within your organization.

  • Episode Planning

    Learn to brainstorm, validate, and prioritize episode topics.

  • Technical Setup & Production

    Get step-by-step guidance on equipment and production techniques.

  • Launch & Marketing Strategies:

    Master the art of promotion and securing sponsorships.

  • Iterative Improvement

    Use listener feedback and performance metrics to refine your podcast.

Meet your instructor

Mike McAllen

Mike McAllen is the founder of Podcasting4Associations, a full-service production company dedicated to helping associations harness the power of podcasting. With an end-to-end approach, Podcasting4Associations offers comprehensive services, from concept development to editing and publishing—plus, they can even travel to events to produce podcasts onsite. Mike’s extensive experience with association podcasts has made him a go-to expert in creating impactful audio content that engages members and amplifies association voices.

Why Learn from Mike?

Mike has helped numerous associations launch successful podcasts, drawing on his extensive background in communications and media production. His approachable teaching style, hands-on tips, and dedication to making podcasting accessible mean you’ll gain practical skills you can apply immediately.

Message from Mike

“Podcasting is one of the most engaging ways to reach and inspire your members. Through this course, I’m excited to share what I’ve learned to help your association create a podcast that truly connects and resonates.”

Trusted by Leading Associations

  • American Association of Endodontists (AAE) - Endo Voices A deep-dive podcast featuring insights and advancements in endodontics, connecting professionals across the field.

  • Preventive Cardiovascular Nurses Association (PCNA) - Heart2Heart Supporting cardiovascular nurses with resources, news, and expertise in preventive healthcare.

  • Newly Erupted and Little Teeth, Big Smiles Two podcasts dedicated to supporting pediatric dental professionals, offering fresh perspectives on industry challenges and insights for caring for young patients.

  • California Restaurant Association (CRA) - Confidential Bulletin A resource for restaurant professionals, covering vital issues impacting the industry.

Still have Questions?